Calling All Self-Storage Entrepreneurs: Is Your Vision 20/20 in 2020?

Every year around this time, I do an Annual Review. Although I’ve always enjoyed documenting my goals and reviewing them regularly, I discovered the concept of Annual Reviews through one of my favorite entrepreneurial authors, Chris Guillebeau.

The Annual Review is a long process and takes about a week as you go through what went well and didn’t go so well the previous year and create a measurable process around what you hope to achieve in the new year. I’ve never found anything else that enables me to achieve so many goals simultaneously, and I highly recommend Chris’s process to every driven self-storage entrepreneur.

But anyway, because I am extra nerdy—and because I am paying for it—I go through the Annual Review with my long-time business coach, Lori Botz. 

As we went over my plans ranging from my self-storage consulting business to the new facilities I am opening to our plans with our kids Nick and Max to our family travel, Honorable Coach Lori quickly noticed what was missing: my vision. I had long lists of goals to achieve, but a unifying reason as to why I wanted to achieve them was noticeably absent.

Eureka! As soon as Coach Lori pointed this out, I could easily articulate my overall theme for the year and the reasons why I do what I do.

Because I believe happiness is not something that just happens, but something you have to consciously cultivate, I knew my theme this year is Cultivating Happiness.

And as far as my self-storage facilities and consulting work go, I knew the answer for that right off the bat as well:

My self-storage business is founded on my desire to provide long-term freedom for my family and our future generations. My feasibility consultancy is inspired by that vision. My studies help my clients make the best decisions about their self-storage business and achieve their own unique vision of success.

I’ve added this throughout my website so people instantly know what I’m all about.

What are you going to be all about in 2020? Drop me a line, I’d love to know.